With 200X the range of WiFi at 1/1000th of the cost of a cellular modem, Helium’s “LongFi” wireless network debuts today. Its transmitters can help track stolen scooters, find missing dogs via IoT collars, and collect data from infrastructure sensors. The catch is that Helium’s tiny, extremely low-power, low-data transmission chips rely on connecting to P2P Helium Hotspots people can now buy for $495. Operating those hotspots earns owners a cryptocurrency token Helium promises will be valuable in the future…
The potential of a new wireless standard has allowed Helium to raise $51 million over the past few years from GV, Khosla Ventures, and Marc Benioff including a new $15 million round led by Union Square Ventures. That’s in part because one of Helium’s co-founders is Napster inventer Shawn Fanning. Investors are betting that he can change the tech world again, this time with a wireless protocol that like WiFi and Bluetooth before it could unlock unique business opportunities.
Helium already has some big partners lined up including Lime, which will test it for tracking its lost and stolen scooters and bikes when they’re brought indoors obscuring other connectivity or their battery is pulled out deactivating GPS. “It’s an ultra low-cost version of a LoJack” Helium CEO Amir Haleem says. InvisiLeash will partner with it to build more trackable pet collars. Agulus will pull data from irrigation valves and pumps for its agriculture tech business, Nestle will track when its time to refill water in its ReadyRefresh coolers at offices, and Stay Alfred will use it to track occupancy status and air quality in buildings. Haleem also imagines the tech being useful for tracking wildfires or radiation.
Helium says its already pre-sold 80% of its Helium Hotspots that people connect to their Wifi and put in their window. The devices pull in data from Helium’s IoT sensors over its open-source LongFi protocol and sends it encrypted to the company’s cloud that clients can plug into to track and collect info from their devices. The Helium Hotspots only require as much energy as a 12-watt LED lightbulb to run, but that $495 price tag is steep. The lack of a concrete return on investment could deter later adopters from buying the expensive device.
Without enough Helium Hotspots, the Helium network won’t function. That means this startup will have to simultaneously win at telecom technology, enterprise sales, and cryptocurrency for the network to pan out.